Search Engine Optimisation
iSOS have been delivering bespoke search engine optimisation (SEO) and search engine marketing (SEM) to businesses in the Lewes, Brighton and East Sussex areas for many years. We pride ourselves in taking an ethical approach to our search marketing, and our wealth of our experience means that we can help you to position your website at the top of the major search engines (for example Google, Yahoo and Bing).
We have several search engine optimisation packages available to suit you budget. Please click here to view our affordable SEO packages.
We understand that driving targeted, pre-qualified traffic to your website through search engine optimisation can be one of the most lucrative methods of bringing in new business to your company. We specialise in three different areas of the search marketing process in order to make this happen:
- Organic search engine optimisation
- Pay per click advertising
- Social media marketing
Organic search engine optimisation
For many companies, getting pages listed in the natural or organic search engine results is the best method of driving new traffic to their website. The major search engines will scrutinize the code behind your web pages very carefully and use it to decide exactly where each one of your pages will appear for certain phrases and words; that's where we come in.
We employ a large variety of different strategies to increase your site's exposure in the natural search results, including SEO copywriting, competitor analysis, extensive keyword research, link building, site structure / navigation analysis, and a complete analysis and overhaul of the code that makes up the site to name just a few.
Whether you have an existing website that isn't performing as well you would expect it to in the search engines, or you need us to design and build an SEO enabled website for you, we can provide a tailored package to ensure your pages are listed at the top of the search engines that matter.
Pay per click advertising
Pay per click (PPC) advertising is well known as an extremely effective method of driving targeted sales leads to your site. This method can be particularly effective for newer websites that haven't yet earned the trust of the search engines enough to be listed highly for organic search terms. It is also an excellent way of providing your local business with exposure to a national, and even global, audience.
We have many years of experience in creating, managing and improving Pay per click campaigns for all of the major search engines, and we are able to ensure that your listings will appear at the top of the search results pages in a very short space of time. We also manage your budget and perform regular reviews on your rates of conversion, constantly tweaking your campaign to produce the best possible results.
Social media marketing
By now everyone has heard of Facebook and Twitter, but did you know that these, and similar services, provide a wealth of opportunity for marketing your business. We know the importance of syndicating your content to other online services to increase your company's online presence, and we understand the value of making sure that as many people as possible benefit from your particular expertise.
Something as simple as writing regular blog entries or submitting regularly to forums related to your industry can provide invaluable links into your website, and also leave the wider community with an excellent impression of your company. We will advise you on all of these things, and more importantly, how to do them in a manner most effective to the success of your business.
Performance analysis and progress reports
We firmly believe that you should be kept up to speed on how well your website is performing. Each month we will provide you with several reports detailing exactly how your site is performing, broken down by best-performing keywords, different search engines, and almost any other measure you can think of.
We use the information we gather whilst preparing these reports to perform further analysis on your website and SEO campaigns, allowing us to fine-tune the optimisation for your site each and every month.
Find out more about our search engine optimisation and marketing services
If you want to find out more about our search engine marketing and optimisation services please contact us for a quote, or click here to see a list of our search engine optimisation packages.