Web design that works!

We thought we would share some very interesting information we have gathered on a recent website re-design we have completed at our offices in Lewes. In our previous Blog post we mentioned how we had just launched a new showcase site and since the re-launch of the new Akamas Villas website in May the traffic data analysed from Google Analytics has shown significant increase in Page Views, Time On Site & a substantial decrease in Bounce Rate (how quickly a user disappears from your site).

Using concepts that focus on how design translates to users, we redesigned the website to engage users in a more meaningful way and guiding them to the content they want. We also used videos, restructured the website layout, re-organised the navigation & added call to actions to facilitate this process.